Alex is a freelance London based photographer and artist. Following a degree in textile design she began her career working in the creative event industry, working predominantly across design and production, and more latterly marketing. This subsequently lead to exploring and developing her current photographic career full-time, fulfilling a dream in bringing her art to the digital sphere.

She is passionate about visual language in all of its manifestations and her work encompasses a breadth of different genres. She takes inspiration from colour and texture in the natural world, and particularly enjoys playing with natural light to highlight the beautiful authenticity in all she captures.  

Alex has worked with several brands helping to re-define their visual identity from both a styling and photography perspective.  More recently she has expanded into videography, creating short videos for social media and web.  Alex shoots for clients such as Anthropologie, Toast, Jigsaw and Wilderness Festival amongst many other independent brands and creative artisans.